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Foreigners who come for business, tourism and, more and more, to live in Brazil, are injecting a new energy into the northeastern coast of Brazil
The Northeast of Brazil found its avocation: to be the tropical paradise where Europeans spend and invest their euros. Portuguese, Spaniards, French, Italians, Germans and Scandinavian are invading the region to do business, spend holidays or enjoy their retirement in a place with pleasant climate and at prices much more affordable than those in Europe. This movement has two consequences. The first one is the increase in residential tourism. A few thousand foreigners are buying apartments and houses this side of the Atlantic – for holidays or even to live for good. In Ceará, out of each ten new apartments for sale with prices over R$ 50,000, three are purchased by foreigners. In Rio Grande do Norte, the Europeans bought 40% of the new houses and apartments sold last year.
